Roche 2019
Cross-media production / live event production.
Team: 80 managers in diagnostics, from 7 different countries.
For an international Leadership Summit of Roche Pharmaceutical, ARTKOM collaborated with DAFT Creative Production. During a high-end evening, cross-disciplinary artist Nicky Myny developed a live painting installation. Snapshots of all participants were projected onto canvas and all participants were invited to co-create on canvas. Four colors were used, defined in advance, in line with the core messages of the Leadership Summit.
All guests enjoyed an inspiring and surprising evening program. The icing on the cake was the personalized artwork for the client with a painted portrait about the co-creation. Finally, unique, hand-embellished reproductions were made for each country that participated in the Leadership Summit.
Roche 2021
Enhancing Corporate Culture Through Art: A Collaborative Journey with Roche Belux
At Artkom, we believe in the transformative power of art to shape corporate culture and foster a deeper sense of community and well-being. Our recent collaboration with Roche Belux stands as a testament to this belief, where commissioned artwork and interactive sessions created a meaningful impact during their Patient Day event on September 17, 2021.
Commissioned Artwork: A Reflection of Shared Values
Artkom was honored to be commissioned to create a bespoke series of art by Nicky Myny that encapsulates the core values and mission of Roche Belux. This artwork was more than just a visual piece; it was a reflection of the collaborative spirit, innovation, and commitment to patient care that defines Roche Belux. The unveiling of this artwork provided a poignant and inspiring focal point for the event.
Artist Talk: Bridging Creativity and Healthcare
One of the highlights of the day was an engaging artist talk during the plenary session. Nicky Myny shared insights into the creative process behind the commissioned work, offering a unique perspective on how art can mirror and magnify the values of a healthcare organization. This talk sparked thoughtful discussions among managers, researchers, and patients, illustrating the profound connections between creativity and healthcare.
Workshops: Fostering Connection and Innovation
In addition to the plenary session, we conducted hands-on workshops tailored for managers, researchers, and patients. These interactive sessions were designed to encourage participants to explore their own creativity, fostering a sense of connection and opening up new avenues for innovative thinking. Through art, participants found new ways to express their ideas and experiences, enriching both personal and professional aspects of their lives.
A Day of Inspiration and Growth
The Roche Belux Patient Day was a remarkable blend of inspiration, creativity, and community. By integrating art into the event, we were able to create an environment that nurtured trust, openness, and shared purpose. It was a day where art truly played a vital role in enhancing corporate culture and promoting mental wellness.
Elevate Your Corporate Environment with Artkom
If you're looking to enrich your corporate culture and foster a deeper sense of community and creativity within your organization, Artkom offers comprehensive corporate art consultancy services. Let us guide you on a journey towards a more vibrant and connected workplace.